How To Create Amazon Affiliate Disclaimers On Website?

How To Create Amazon Affiliate Disclaimers On Website?

An affiliate disclaimer is one of the most necessary disclosures you need to have on your website if you plan to earn through the Amazon associates program. Amazon makes it mandatory for you to publish an affiliate disclaimer on your site if you participate in the affiliate program.

In this article, let us walk through the importance of affiliate disclaimers and how to create one for your WordPress website.

What is the Amazon Associates programme? 

Amazon Associates program is run by Amazon to help facilitate affiliate marketing to its network of affiliates. This platform is designed to enroll affiliates and help them earn commissions by driving traffic and sales to Amazon’s online shopping website. All you have to do is share products and services available on Amazon with your website visitors. You just need to share your unique referral URL in your content and encourage your website visitors to buy products from Amazon by using your URL.

As a blogger, you can write about or advertise products from Amazon. You will be entitled to get a certain amount of commission if someone purchases any product from Amazon using your affiliate link.

To take part in the Amazon Affiliate program, you have to signup as an Amazon Associate. Bloggers, publishers, and content creators participate in this program and post their respective affiliate links to relevant anchor texts or CTA buttons on their website, blogs, social media, or a  mobile app. Amazon has also launched its Local Associate Program, which promotes locally produced goods on your site through affiliate marketing.  

Amazon Associates program is run by Amazon to help facilitate affiliate marketing to its network of affiliates. This platform is designed to enroll affiliates and help them earn commissions by driving traffic and sales to Amazon’s online shopping website. All you have to do is share products and services available on Amazon with your website visitors. You just need to share your unique referral URL in your content and encourage your website visitors to buy products from Amazon by using your URL.

As a blogger, you can write about or advertise products from Amazon. You will be entitled to get a certain amount of commission if someone purchases any product from Amazon using your affiliate link.

To take part in the Amazon Affiliate program, you have to signup as an Amazon Associate. Bloggers, publishers, and content creators participate in this program and post their respective affiliate links to relevant anchor texts or CTA buttons on their website, blogs, social media, or a  mobile app. Amazon has also launched its Local Associate Program, which promotes locally produced goods on your site through affiliate marketing.  

How to be an Amazon Associate? 

Signing up as an Amazon Associate is a simple process; all you need is an Amazon account. 

Here are the steps to signup as an Amazon Associate  –

  • Visit the  Amazon Associates Portal
  • Click on the “Sign Up” button
  • Enter the list of websites and mobile apps owned by you, click on ‘Next’ once done
  • Next, you need to complete your profile and traffic/monetization details like preferred store ID, how you build links and drive traffic to your site, click on ‘Next’ once done
  • Submit the details and start using the Amazon Central Platform

After this process, Amazon will verify your details by usually asking for your phone number for verification purposes. After you enter a phone number, a PIN appears on your screen, and you have to give that PIN when you get an automated call from Amazon for verification. You will also be provided with a unique Amazon Associate ID along with access to the Amazon Central platform.

The last thing you have to do is to choose the payment option. Amazon gives you three options – check, direct deposit, or Amazon gift card. After you mention how you want to be paid, the process is over. You are now ready to start promoting products and earn commissions from the Amazon Associate program.

Need for privacy policy and Amazon Affiliate Disclaimer 

Amazon expects its affiliates to abide by its rule and regulations to the fullest. Any complacency in following the rule can result in your Amazon Associate id being rejected.

Here are the legal policies you need to host on your website in order to qualify as an Amazon Associate: 

  • Privacy Policy 
  • Terms & Conditions Policy
  • Affiliate disclaimer 

However, the terms and conditions proposed by Amazon do not make it mandatory for you to publish a privacy policy. But, it is a good practice to host a privacy policy page on your website if you are using the personal data of your website visitors.

Section 5 of the Amazon Associate Agreement is known as “Identify yourself as an Associate.” It mentions “ state the following on your site or any other location where Amazon may authorize your display or other use of Content: “We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites”

FTC Guideline - WP Legal Pages
FTC Guideline – Section 5

Section 10 of the Amazon Affiliate Programme mentions that you need to state the following on your site “[Insert your name] is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to [insert the applicable site name (amazon.com or myhabit.com)].”

FTC Guidelines - WP Legal Pages
FTC Guideline – Section 10

In simple words,  it is mandatory to disclose on your site that you will earn affiliate commission from Amazon when any user clicks on an affiliate link and takes the desired actions like making a purchase or signing up for a program.

The Federal Trade Commission, or the FTC of the USA, is an independent agency of the United States government whose principal mission is to enforce civil antitrust laws and consumer protection. The FTC has an “Endorsement Guide,” which lays down specific guidelines for affiliate disclaimers.

As per the guidelines, your Amazon affiliate disclaimer must:

Disclose your relationship with amazon 

Your website visitors neecd to know that if they click on an affiliate link and make any purchases through the link, you will get paid a commission for the sale. Section 10 of the program agreement emphasizes the same.

Must be clear and understandable 

Many of your website visitors may not know what an affiliate link is. Simply stating that there is an affiliate link will not serve the purpose. To be honest, you have to make it clear to everyone that you earn revenue through your participation in the Amazon Associate Programme. You have to mention it clearly in your policy document. 

Be placed predominantly and conspicuously 

Your disclosure must have prominent placement on the website, and the users should find it quickly and know about your participation in affiliate programs. It should be placed near the affiliate link so that whenever a user clicks on the link, they get to see the information. 

Keep the above-mentioned points in mind while writing your disclaimer. Here are some more tips to make your disclaimer effective – 

Be direct and use easy words.

Remember your disclaimer is for everyone and the purpose of it is to make people aware that you are an Amazon Associate. Therefore, use comprehendible and straightforward language.

Use simple and to the point sentences.  

People should understand your message completely, and there should not be any scope for confusion. It is always better to use simple and to the point sentences, as neglecting this can confuse visitors who may find it challenging to understand what you are trying to communicate.

Keep it short and compact. 

No one wants to read a long document. It makes your readers irritated. If you want your readers to go through your disclaimer, keep it short and compact

How Affiliate Disclaimers Win Customer Loyalty

It is a trusted business practice to host an affiliate disclaimer and disclosure page on your website, as it helps drive customer loyalty and trust. This is essential for any online business to thrive since it ensures returning customers are aware of your policies and have had a pleasant experience in the past.

Two significant impacts that you may notice are:

  • Affiliate disclosures encourage transparency and trust – 

Affiliate Disclosures depict that you are an Amazon Associate. This is essential as otherwise, your website visitors may think that your review or promotion of a product is only in good faith. This can create a trust deficit if they find out that your links are affiliate links, which may stop them from revisiting your website.

Hence it is imperative to maintain the trust and transparency of your website.

  • Affiliate disclaimers promote fair advertising practices – 

Hosting an affiliate disclosure declares to your website visitors and Amazon that you practice appropriate advertisement policies and not use undesirable tactics to promote the products. This ensures a level playing ground for everyone and an equal opportunity to earn.

There are four critical reasons for displaying an affiliate disclosure policy on your website:

  1. To tell your visitors that you will get paid if they buy using your affiliate link
  2. To explain to your visitors, why have you chosen to promote this category of products
  3. To disclose if you receive free products
  4. To let your visitors know that you are an Amazon Associate 

Examples of well-written affiliate disclaimers 

Suzanna Kaye

Affiliate Disclosure Example - 1
Affiliate Disclosure Example

Homemade Food Junkie

Affiliate Disclosure Example - 2
Affiliate Disclosure Example

How to create an Amazon affiliate disclaimer? 

There are many options available to you if you want to create an Amazon Associate disclosure. You can either create a page manually or go for the much easier option of using a plugin.  

Let’s walk through a widely used and trusted privacy policy plugin – WP Legal Pages Pro.

 

Amazon Affiliate Disclosure Plugin

WP Legal Pages Pro is a highly rated WordPress plugin to create legal policy documents for your website. It offers you 25+ pre-designed legal templates that allow you to develop attorney-level legal documents. You just have to enter your details and click on the publish button. We will show you how to create an Amazon Affiliate disclosure with this powerful plugin with a step-by-step guide.

To create amazon affiliate disclosure, you need the pro version of the plugin. You can buy it from the official website or by visiting Club WPeka

After the installation process is over, follow the steps below to create your disclaimer – 

  • Go  to your WordPress dashboard
  • Go to Create Legal Page 
  • Choose the ‘Amazon Affiliate Disclosure’ policy template from the list of templates available on the right-hand side of the dashboard.
  • The template will open in the editor with all the necessary fields and details a disclaimer needs.
  • You can edit the texts if you wish to 
  • Enter your details 
  • Click on the publish button
  • Your Amazon Affiliate disclaimer is ready
  • Do remember to check the preview before you publish the page 

Check out the complete guide to learn how to add affiliate disclosure to every blog on the website.

Conclusion 

To sum it up, We have shared with you an easy way to Create Amazon Affiliate Disclaimers. We hope you found the steps helpful. Install and activate the plugin, and you will be able to create your disclaimer within a few minutes. There is nothing that can stop you from realizing your dream of becoming an Amazon associate.  

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